SSW is an Australian-based company specializing in software development, consulting, and training services. SSW has 6 offices with over 100 employees who regularly host and attend events.
SSW Rewards is a social mobile application designed to generate interest and connection between internal staff and external users, especially during event.
SSW is an Australian-based company specializing in software development, consulting, and training services. SSW has 6 offices with over 100 employees who regularly host and attend events.
SSW Rewards is a social mobile application designed to generate interest and connection between internal staff and external users, especially during event.
Figma
Prototyping
FigJam
User flow
Jira
Project Management
Confluence
Documentation
GIT
Documentation
HotJar
Generative Research
Google Forms
Quantitative Research
“Revamp the existing SSW Rewards app to make it more engaging for internal staff and external users who are interested in the technology used by SSW on a daily basis”
Apart from giving the existing design a facelift, we also addressed several customer journey issues and improved the user experience by facilitating workshops and iterative design reviews with product owners, solution architects and the extended design team.
The process begins with understanding the business goals and user needs. This involves conducting stakeholder interviews, user research, and analyzing market trends and competitors. The goal is to gather insights that will inform design decisions and ensure alignment with business objectives.
Once research is complete, findings are synthesized into actionable insights. User personas and journey maps are created to represent key audiences. Problem statements and success metrics are established to guide design and development efforts in a measurable way.
With a clear understanding of the problem, brainstorming sessions help generate potential solutions. Sketching, wireframing, and defining user flows take place at this stage. Early concepts are validated through stakeholder and user feedback to ensure they address key pain points.
High-fidelity UI designs are created based on validated wireframes. Interactive prototypes bring the designs to life, allowing usability testing to identify any friction points. Iterative refinements are made to ensure the best possible user experience.
Once designs are finalized, design specifications and documentation are prepared for developers. Close collaboration ensures smooth implementation. Designers support the development process by answering questions, refining details, and assisting with quality assurance testing.
After launch, user behavior is monitored to assess the effectiveness of the design. Feedback and analytics drive continuous improvements, ensuring that the product evolves to meet user needs and business objectives.
Would you like any refinements or additional details?
The Admin section of the SSW Rewards App was also given a minor facelift with some UX improvements.
A major overhaul of the Admin section is planned for the future.
Joseph